An advertising campaign is a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication (IMC)...

In politics, campaign advertising is propaganda through the media to influence a political debate and, ultimately, voting. Political consultants and political...

Priceless is an advertising campaign by Mastercard that started in 1997 and makes use of the slogan "There are some things money can't buy; for everything...

century, soap businesses were among the first to employ large-scale advertising campaigns. Thomas J. Barratt was hired by Pears to be its brand manager—the...

online advertising, out-of-home advertising, mobile marketing, and AR advertising, as part of an advertising campaign. The first acknowledged advertising agency...

McDonald's maintains an extensive advertising campaign. In addition to the usual media such as television, radio and newspaper ads, the company makes significant...

Commercial messages and political campaign displays have been found in the ruins of Pompeii and Arabia. Lost and found advertising on papyrus was common in Ancient...

engaged a series of advertising agencies that produced many unsuccessful slogans and programs, including its least successful campaign, Where's Herb?. In...

Targeted advertising is a form of advertising, including online advertising, that is directed towards an audience with certain traits, based on the product...

Mediocrity is an advertising campaign launched by Subaru of America to represent the blandness of mid-sized sedans. The ad campaign presents a fictitious...

This is a list of controversial advertisements in India and Indian community. In April, Kalyan Jewellers pulled off a poster ad featuring Indian actress...

tobacco brands. The brand is most commonly associated with its advertising campaigns.[citation needed] William Thomas Blackwell, an original investor...

campaigning to remove laws that require alcoholic beverages to have cancer warning labels. The intended audience of the alcohol advertising campaigns...

"Superstitions" is an advertising campaign for Anheuser-Busch's Bud Light that debuted for the 2012 season of the National Football League. It was followed...

organizations. Political campaigns usually involve considerable costs, travel, staff, political consulting, and advertising. Campaign spending depends on the...

the message of the campaign, recruit volunteers, and raise money. Campaign advertising draws on techniques from commercial advertising and propaganda, also...

ubiquity of his billboards. He refused to disclose how much he spends on advertising, but did make a video poking fun at his "unparalleled billboard empire...

ensuing press coverage helped to increase its sales. In late 2000, an advertising campaign for the product featured English model Sophie Dahl, whose nudity...

advertising refers to the advertising message, per se, advertising management refers to the process of planning and executing an advertising campaign...

controversies surrounding the use of sexual campaigns in advertising. Contemporary mainstream advertising, across various media platforms such as magazines...

Other popular advertising campaigns include the 2000s "iPod People", the 2002 Switch campaign, and most recently the Get a Mac campaign which ran from...

customers respond to a particular ad or advertising campaign. The highlighted events of the history of advertising research include: 1879 – N. W. Ayer conducts...

Online advertising, also known as online marketing, Internet advertising, digital advertising or web advertising, is a form of marketing and advertising that...

Dane Bernbach (DDB), the Manhattan advertising agency that would create the revolutionary Volkswagen ad campaigns of the 1950s, as well as the 1960s....

Advertising slogans are short phrases used in advertising campaigns to generate publicity and unify a company's marketing strategy. The phrases may be...

Pro-V (Pantene Pro-Vitamin). The product became most noted due to an advertising campaign in the 1989 in which fashion models said, "Don't hate me because...

It is known in Germany for its humorous, but sometimes crude, advertising campaigns; for example, the slogan "Lasst euch nicht verarschen" meaning "Don't...

attention. The picture was later used by United Colors of Benetton in an advertising campaign, with the permission of Kirby's family, who felt that its use would...

Big Happy (2015). Brook began her career modelling for a range of advertising campaigns, which led to her discovery by the editorial team of the Daily Star...

Soda were added later. Cresta is widely remembered for its 1970s advertising campaign led by a cartoon polar bear (also called Cresta) sporting sunglasses...