John Battendieri is a businessman and pioneer of the U.S. Organic movement. Raised in New Jersey, Battendieri has been working since he came to California...

the Gold Rush-era and a founding father of the city of Santa Cruz John Battendieri, businessman, founder Santa Cruz Organic James H. Clark, entrepreneur...

agriculture across national and linguistic boundaries. In the same year, John Battendieri founded Santa Cruz Organics, which marketed some of the first packaged...