companies rebranding several times. The rebranding of Philip Morris to Altria was done to help the company shed its negative image. Other rebrandings, such...
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Reputation laundering (redirect from Tactical rebranding)
Reputation laundering occurs when a person or an organization conceals unethical, corrupt, or criminal behavior or other forms of controversy by performing...
24 KB (2,669 words) - 19:25, 17 July 2024
Neighborhood rebranding in New York City has been a constant phenomenon for decades as real estate promoters, community groups, and residents all sometimes...
5 KB (624 words) - 13:55, 5 July 2023
Rebadging (redirect from Rebranding (automobile))
name/make/marque) to an existing product line. Rebadging is also known as rebranding and badge engineering; the latter is an intentionally ironic misnomer...
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Altria (redirect from Rebranding of Phillip Morris to Altria)
International in 2008. Altria emerged from Philip Morris USA. The onset of "rebranding" of Philip Morris Companies to Altria took place in 2003 (Philip Morris...
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the World Para Dance Sport Championships and other competitions. The rebranding saw the sport renamed from "wheelchair dance sport" to "Para dance sport"...
40 KB (2,037 words) - 09:07, 4 September 2024
Debian–Mozilla trademark dispute (redirect from Mozilla software rebranding)
hypothetical rebranded version of Firefox. By January 1, 2005, such strategic rebranding had come to be referred to as the "Iceweasel route". The term "ice weasel"...
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States. Until 2016, the service was known domestically as Rhapsody before rebranding as Napster, the same name brand that was used by Roxio's Napster. Napster...
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English-speaking Canada (rebranding from the Mac's brand), Europe (rebranding from the Statoil brand), and the United States (rebranding from the Kangaroo Express...
35 KB (3,574 words) - 20:05, 20 August 2024
King Arthur Baking (section 2020 rebranding)
Bread Lab. As of 2019, Carrie Brisson was the company's head baker. 2020 rebranding In July 2020 King Arthur Flour changed its name to the King Arthur Baking...
26 KB (2,279 words) - 02:25, 21 July 2024
Sports launching its rebrand ahead of Super Bowl LV in 2021. In December 2022, CBS News and Stations began to deploy the rebranding on the local news operations...
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MSN (section Rebranding of services)
dedicated software programs. Some of the MSN services affected by the rebranding included MSN Hotmail, which became Windows Live Hotmail (now Outlook.com);...
54 KB (5,044 words) - 11:40, 30 July 2024
Shock Top (section 2017 rebranding)
commemorate the rebranding and could only be found in variety packs, and was never sold as a stand-alone beer. Released as part of their 2017 rebranding, "Citrus...
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renamed the Margaritaville at Sea Islander. Before the cruise line's rebranding, Margaritaville at Sea was previously a small chain of Margaritaville-style...
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in some countries for those who subscribed prior to the rebranding. Alongside the rebranding, the service also expanded into Canada, and 11 European countries...
40 KB (3,322 words) - 03:19, 16 July 2024
StarPlus (section Rebranding)
November 2016, it underwent a rebranding with the tagline "Nayi Soch". (New Thinking.) On 27 May 2018, it underwent a rebranding with Alia Bhatt as the face...
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rebranding of Irrational Games as announced in February 2017, and while still the same business subsidiary under Take-Two Interactive, the rebranding...
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Index (retailer) (section Rebranding)
close". BBC. 19 April 2005. Retrieved 19 April 2020. "Littlewoods axes Index sites in rebranding move". Marketing Week. 2000-12-14. Retrieved 2021-04-16....
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and connected networks. In July of that year, YouSendIt announced its rebranding as Hightail, to represent its move beyond file sharing and into file collaboration...
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The Mirage (section Hard Rock rebranding)
up to three years, until the rebranding takes effect. The Mirage will receive a full renovation as part of the rebranding, with rooms being completely...
137 KB (12,875 words) - 15:56, 31 August 2024
Mamba (website) (section Rebranding as Wamba)
In Russia, Mamba and Wamba operate alongside one another. After the rebranding, the old site works “like a partner” of Wamba system. Before July 2012...
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club's rebranding was met with widespread acclaim in Greece and abroad, with London-based Versus calling it "one of the cleanest football rebrands ever...
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third-party cyberlockers. The site has undergone changes in 2016-2017, rebranding as gomovies in March 2017, and then the domain name registered as gostream...
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Garden Ridge converted all stores to the At Home brand and floorplan. The rebranding project changed the use of orange color for advertising to a soft grey...
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would hold until March 30, 2007. Radio Disney cross-promoted the block by rebranding its "Mickey and Minnie's Tune Time" block as "Playhouse Disney", and in...
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Funimation (section Rebranding as FunimationNow)
In January 2016, Funimation introduced a new logo and announced the rebranding of their streaming platform as "FunimationNow". In April 2016, they launched...
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season as Football League One, it is a rebrand of the former Football League Second Division, which itself is a rebrand of the now-defunct Football League...
75 KB (1,325 words) - 22:33, 31 August 2024
airbags. In August 2020 Lada took over production of the Chevrolet Niva, rebranding it as the Lada Niva. In December 2020, following a new generation of the...
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time of Vogel's appointment. On May 2, 2017, IAC announced the completed rebranding of About.com to Dotdash, after about a year of transition. CEO Neil Vogel...
28 KB (2,828 words) - 22:08, 30 August 2024
1960s, the Radisson Blu brand name came into existence in 2009 with a rebranding from Radisson SAS. Its hotels are found in major cities, key airport gateways...
6 KB (477 words) - 17:40, 29 July 2024