Nudge theory is a concept in behavioral economics, decision making, behavioral policy, social psychology, consumer behavior, and related behavioral sciences...
58 KB (6,323 words) - 02:04, 27 September 2024
Behavioural Insights Team (redirect from Nudge unit)
services, following nudge theory. Using social engineering, as well as techniques in psychology, behavioral economics, and marketing, the purpose of the...
30 KB (3,084 words) - 20:36, 26 September 2024
Default effect (category Nudge theory)
The default effect, a concept within the study of nudge theory, explains the tendency for an agent to generally accept the default option in a strategic...
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paternalism have endorsed the deliberate design of choice architecture to nudge consumers toward personally and socially desirable behaviors like saving...
28 KB (3,367 words) - 04:41, 9 April 2024
Behavioral economics (section Nudge theory)
Another treatment of this idea comes from Cass Sunstein and Richard Thaler's Nudge. Sunstein and Thaler recommend that choice architectures are modified in...
104 KB (11,233 words) - 17:00, 12 October 2024
Loyalty program (category Nudge theory)
A loyalty program or a rewards program is a marketing strategy designed to encourage customers to continue to shop at or use the services of one or more...
53 KB (5,247 words) - 03:38, 23 September 2024
Service design (category Services marketing)
business. That same year a Nudge unit was added to the United States government under President Obama, referred to as the ‘US Nudge Unit,’ working within the...
34 KB (3,977 words) - 14:25, 14 January 2024
celebrities assisted with Nudge’s telemarketing operation, the two celebrities knew about numerous complaints describing how Nudge had swindled people, and...
11 KB (1,205 words) - 04:08, 18 July 2024
Richard Thaler (category Nudge theory)
with Cass Sunstein, of Nudge: Improving Decisions About Health, Wealth, and Happiness (Yale University Press, 2008). Nudge discusses how public and...
33 KB (3,284 words) - 20:19, 9 September 2024
WeChat (section Marketing modes)
the latest update they will be unable to nudge another user, but can still receive nudges. A user can only nudge another user if they have previous conversations...
117 KB (11,161 words) - 21:57, 9 October 2024
portal containing resources informed by behavioural science and the use of nudge and social norms theory related to COVID-safe behavioural norms during the...
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the entire conversion funnel. The remarketing platform helps advertisers nudge users to make their first purchase, re-target existing users to drive incremental...
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Metaphor: ReFantazio (section Marketing and release)
Fantasy 7 Rebirth lead the shortlist for the Golden Joystick Awards 2024, nudging out Helldivers 2 and Balatro for the most nominations". GamesRadar+. Archived...
47 KB (5,062 words) - 04:04, 15 October 2024
UX Design: The urge to complete tasks can be harnessed by designers to nudge users into completing tasks or actions on digital platforms. Education:...
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diffusion, osmosis, borrowing, eclecticism, syncretism, modernization, nudging indigenization, and transformation. In this context, modernization could...
14 KB (1,551 words) - 04:50, 10 July 2024
Fantasy 7 Rebirth lead the shortlist for the Golden Joystick Awards 2024, nudging out Helldivers 2 and Balatro for the most nominations". GamesRadar+. Archived...
47 KB (4,806 words) - 18:36, 14 October 2024
Spectre (2015 film) (section Marketing)
with an average rating of 6.4/10. Its critical consensus reads, "Spectre nudges Daniel Craig's rebooted Bond closer to the glorious, action-driven spectacle...
157 KB (12,756 words) - 11:48, 14 October 2024
The Flash (film) (section Marketing)
for both nimbly quickening the action and slowing down enough to wink, nudge, and crack jokes". He expressed some criticism with the action sequences...
210 KB (17,264 words) - 03:12, 15 October 2024
Demarketing (category Types of marketing)
“Demarketing can be viewed as blending all 4Ps of the marketing mix and also aiming for policy changes to nudge and sustain healthier and more socially responsible...
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into a consumer-oriented society. A dramatic example of how advertising nudged the Italian middle-class into modern consumer society appears in the heavily...
94 KB (12,331 words) - 15:23, 24 August 2024
Mental accounting (section Marketing)
Colombia, it was demonstrated that mental accounting can be exploited to help nudge people towards saving more. The study found that publicly creating a savings...
28 KB (3,726 words) - 14:24, 6 October 2024
Star Trek: Prodigy season 1 (section Marketing)
2:35 25. "Whatever Floats Your Boat" 4:26 26. "Pathfinder" 3:18 27. "A Nudge in the Right Direction" 1:29 28. "The Revenant-12" 1:03 29. "First Away...
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settings often have privacy-unfriendly defaults laced with dark patterns to nudge developers’ decisions towards privacy-unfriendly options such as sharing...
27 KB (2,745 words) - 21:30, 14 October 2024
Beast (2022 Indian film) (section Marketing)
numb to leave when the mindless beach song came on, but the cleaning crew nudged me towards the exit. I survived!". There were reports of the movie collecting...
126 KB (8,909 words) - 16:46, 13 October 2024
Pinball FX (section Development and marketing)
plunger. Once the ball is in play the player controls the flippers and can nudge the machine to influence the path of the ball. Each of the game's tables...
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by DI Charlie Hulme and Sergeant Lily Thompson. Camille gives Neville a nudge, telling him to go for what he wants in life while he can. At the end, Neville...
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saintly gruffness of Ford’s thick-gray-bearded, sad-eyed presence helps to nudge Buck to life as a character." "Erwin Stoff Photos Photos: World Premiere...
35 KB (3,088 words) - 04:45, 5 October 2024
Salience (language) (category Marketing)
aims at nudging the customer towards affirming the purchase. Customer attitudes can be influenced by a myriad of variables, therefore the marketing campaign...
62 KB (8,681 words) - 16:11, 27 September 2024
the Georgetown Hoyas' team mascot. Given a football at halftime, he would nudge it around the field, to the amusement of the fans. While still a student...
29 KB (2,617 words) - 02:03, 13 October 2024