Sometimes referred as Advertising Exposure, Marketing Exposure is the degree to which a company’s target market is exposed to the company’s communications...
11 KB (1,529 words) - 00:43, 20 April 2023
of marketing communication strategies, aiming to enhance brand recall, create awareness, and influence consumer behavior through repeated exposure. From...
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company's growth. The pitches often see the entrepreneurs subject to marketing exposure, resulting in a period of mass customer orders and being inundated...
109 KB (9,152 words) - 16:40, 10 August 2024
omnichannel, nonlinear marketing techniques to maintain sufficient brand exposure, engagement, and reach. Nonlinear marketing strategies involve efforts...
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marketing communications Low-end market Marketing communications Marketing experimentation Marketing exposure Marketing information system Marketing mix...
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Diversity marketing, also known as inclusive marketing, inclusion marketing, or in-culture marketing, is a marketing paradigm which sees marketing (and especially...
2 KB (282 words) - 14:16, 24 August 2024
Mass marketing is a marketing strategy in which a firm decides to ignore market segment differences and appeal the whole market with one offer or one strategy...
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media marketing is the use of social media platforms and websites to promote a product or service. Although the terms e-marketing and digital marketing are...
107 KB (12,623 words) - 06:57, 21 August 2024
Food marketing is the marketing of food products. It brings together the food producer and the consumer through a chain of marketing activities. Pomeranz...
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Guerrilla marketing is an advertisement strategy in which a company uses surprise and/or unconventional interactions in order to promote a product or...
39 KB (5,151 words) - 21:41, 27 August 2024
Ambush marketing or ambush advertising is a marketing strategy in which an advertiser "ambushes" an event to compete for exposure against other advertisers...
94 KB (9,687 words) - 15:43, 30 August 2024
Rainbow Six, a lack of multiplayer options, and relatively little marketing exposure." An expansion was released in 1999, titled Hidden & Dangerous: Fight...
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Small business (section Marketing)
programs now available for beginners. A website can provide significant marketing exposure for small businesses when marketed through the Internet and other...
60 KB (7,670 words) - 09:31, 20 August 2024
Advertising adstock (category Marketing analytics)
advertising on consumer purchase behavior. Adstock is an important component of marketing-mix models. The term "adstock" was coined by Simon Broadbent. Adstock...
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Reach (advertising) (redirect from Reach (marketing))
Television advertisement Vehicle Exposure of Media research Gross rating point Frequency (marketing) "Reach | Universal Marketing Dictionary". 24 May 2018. Retrieved...
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are non-smokers. The extensive marketing and advocacy through various channels broadens exposure to e-cigarette marketing messages and products; such activity...
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Marketing communications (MC, marcom(s), marcomm(s) or just simply communications) refers to the use of different marketing channels and tools in combination...
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Online advertising (redirect from Online marketing)
advertising, also known as online marketing, Internet advertising, digital advertising or web advertising, is a form of marketing and advertising that uses the...
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response has become more successful in recent years due to internet exposure. Direct marketing via television (commonly referred to as DRTV) has two basic forms:...
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digital signage that can be installed at various locations to produce marketing exposure.[citation needed] When projecting images onto a completely flat screen...
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Marketing research is the systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products...
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marketing (sometimes called experiential marketing, brand activation, on-ground marketing, live marketing, participation marketing, loyalty marketing...
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Sponsorship Marketing, Sports Affinity Marketing, Viral Marketing, Blog Marketing and Mobile Marketing all vary in terms of the time-specificity of exposure. Further...
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Breast cancer awareness (section Marketing approaches)
promotion was to "do good works throughout the community and derive some marketing exposure at the same time", but said that over the promotion's 15 years the...
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provided full sponsorship support, professional coaching and training, marketing exposure, and top-tier racing team opportunities throughout the U.S. with the...
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Sports marketing as a concept has established itself as a branch of marketing over the past few decades; however, a generally accepted definition does...
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"pacemaker," and manufacturers used the honor of providing the car as marketing exposure. During his tenure as Speedway president, Tony Hulman rode in the...
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more liability exposure to entities found negligent in their marketing methodologies harm-reduction design. Marketing mix Services marketing "What is Health...
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Codeshare agreement (redirect from Marketing carrier)
Airlines YY and ZZ are in this case called "marketing airlines" (sometimes abbreviated MKT CXR for "marketing carrier"). Most of the major airlines today...
8 KB (973 words) - 21:05, 3 August 2024