Mental accounting (or psychological accounting) is a model of consumer behaviour developed by Richard Thaler that attempts to describe the process whereby...

These include: Mental accounting Mental accounting refers to the propensity to allocate resources for specific purposes. Mental accounting is a behavioral...

A mental disorder, also referred to as a mental illness, a mental health condition, or a psychiatric disability, is a behavioral or mental pattern that...

as the primary reference point for financial decision-making. This mental accounting phenomenon can impact budgeting, savings, and spending habits, as...

confirmation bias, the framing effect, and mental accounting theory. Cognitive dissonance is the mental tension which arises from the holding of two...

Mental health encompasses emotional, psychological, and social well-being, influencing cognition, perception, and behavior. According to the World Health...

Prize winner Richard Thaler on "transaction utility" in his theory of mental accounting. Some insurers use reference pricing to reduce their provider costs...

bounded rationality are; satisficing, elimination by aspects and the mental accounting heuristic. The satisficing heuristic is when a consumer defines an...

(ed.): Post-Keynesian Economics Shefrin, H. & Thaler, R. (1992): 'Mental Accounting, Saving and Self-Control'. In: Lowenstein, G. & Elster, J. (eds.)...

and Mental Transaction Costs". CiteSeerX 10.1.1.23.9779. {{cite journal}}: Cite journal requires |journal= (help) Szabo, Nick. "The Mental Accounting Barrier...

i.e. mental contents inaccessible to consciousness, exists. Another problem for consciousness-based approaches, besides the issue of accounting for the...

commitment is more likely to occur through the role of budgeting and mental accounting. Escalation of commitment can many times cause behavior change by...

influence, Instagram has also been criticized for negatively affecting teens' mental health, its policy and interface changes, its alleged censorship, and illegal...

People with Severe ID (IQ 20–34), accounting for 3.5% of persons with ID, or Profound ID (IQ 19 or below), accounting for 1.5% of persons with ID, need...

of commitment in response to sunk costs: The role of budgeting in mental accounting." Organizational Behavior and Human Decision Processes 62 (1995):...

income and output – Mechanism (sociology) – Medium of exchange – Mental accounting – Menu cost – Mercantilism – Merger simulation – Methodenstreit –...

thinks, feels, perceives, imagines, remembers, and wills. The totality of mental phenomena, it includes both conscious processes, through which an individual...

analysis of past decisions is complementary to decision-making. See also mental accounting and Postmortem documentation. Decision-making is a region of intense...

A mental event is any event that happens within the mind of a conscious individual. Examples include thoughts, feelings, decisions, dreams, and realizations...

& George Loewenstein (21 December 1998). "The Red and the Black: Mental Accounting of Savings and Debt" (PDF). Carnegie Mellon University, Department...

In the philosophy of mind, neuroscience, and cognitive science, a mental image is an experience that, on most occasions, significantly resembles the experience...

applied mental accounting rules to time that are typically only applied to money. Participants were asked to rate their endorsement on a mental accounting questionnaire...

commitment confirmation and feedback on judgement usefulness of accounting systems". Accounting, Organizations and Society. 26 (2): 141–160. doi:10...

theories, like Donald Davidson's account or standard forms of volitionalism, hold that causal relations between the agent's mental states and the resulting behavior...

146-153. Prelec, D. & Loewenstein, G. (1998). The red and the black: Mental accounting of savings and debt. Marketing Science, 17(1), 4-28. Raghubir, P....

1- and 2-cent coins. Infomercial Pricing Price point Marketing mix Mental accounting Microeconomics Numerical cognition Take a penny, leave a penny Manning...

individuals tend to mentally subdivide their wealth, with each mental "bucket" dedicated to different objectives (a concept called mental accounting) was foundational...

A mental model is an internal representation of external reality: that is, a way of representing reality within one's mind. Such models are hypothesized...

Links between creativity and mental health have been extensively discussed and studied by psychologists and other researchers for centuries. Parallels...

bestseller by Richard H. Thaler and Cass R. Sunstein. Her research on mental accounting and consumer purchasing behavior was cited in the Scientific Background...