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    Guerrilla marketing is an advertisement strategy in which a company uses surprise and/or unconventional interactions in order to promote a product or...
    39 KB (5,170 words) - 23:02, 15 August 2024
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    Advertising campaign (category Promotion and marketing communications)
    media. Guerrilla marketing is the term used for several types of marketing categories including street marketing, ambient marketing, presence marketing, alternative...
    39 KB (5,265 words) - 12:24, 8 August 2024
  • Street marketing is a form of guerrilla marketing that uses nontraditional or unconventional methods to promote a product or service. Many businesses use...
    20 KB (2,366 words) - 18:28, 28 February 2024
  • there has been a push for non-traditional media such as guerrilla marketing. Guerrilla marketing is usually a low-cost way of generating buzz through creative...
    116 KB (15,544 words) - 03:29, 15 June 2024
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    Guerrilla Marketing History of marketing Internet marketing List of marketing terms Loyalty marketing Macromarketing Marketing management Marketing mix...
    60 KB (7,146 words) - 05:15, 13 August 2024
  • in order to generate the most desirable feedback. (Bigat, 2012). Guerrilla marketing aims to cut through clutter by attracting attention in unique, memorable...
    16 KB (2,066 words) - 07:16, 22 March 2024
  • being a "business built on the back of broken hearts", and use of guerrilla marketing for advertising. The company gained notoriety in 2015 when it was...
    36 KB (3,631 words) - 03:05, 2 August 2024
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    principles of guerrilla art have occasionally been adopted by corporations in various forms of guerrilla marketing, particularly viral marketing and street...
    6 KB (729 words) - 05:18, 20 July 2024
  • Thumbnail for Jay Conrad Levinson
    was an American business writer, known as author of the 1984 book Guerrilla marketing. He was born in Detroit, raised in Chicago, graduated from the University...
    6 KB (470 words) - 06:32, 18 February 2024
  • This Man (category Promotion and marketing communications)
    In 2010, Natella revealed that the site was a hoax as part of a guerrilla marketing campaign. The website gained attention from the press and online...
    26 KB (2,724 words) - 14:12, 10 August 2024
  • developed cult followings. Kaufman has been outspoken about their use of guerrilla marketing and tolerance of piracy, and he has written the books All I Need...
    13 KB (1,296 words) - 21:41, 3 July 2024
  • ranging from political activism to marketing. In terms of marketing, journalist Warren Berger explains unconventional guerrilla-style advertising as "something...
    8 KB (975 words) - 03:39, 28 June 2024
  • Dig Out Your Soul is the seventh and final studio album by English rock band Oasis. It was released on 6 October 2008 by Big Brother Recordings. The album...
    38 KB (3,443 words) - 03:48, 14 August 2024
  • is not normally used for that Guerrilla marketing, an unconventional system of promotions on a very low budget Guerrilla diplomacy, a method of diplomacy...
    2 KB (276 words) - 03:35, 2 August 2023
  • branding, media advertising, guerrilla marketing, and more.[citation needed] To assess the overall effectiveness of marketing activities, marketers analyze...
    8 KB (1,151 words) - 00:03, 13 May 2024
  • Thumbnail for Publicity stunt
    lives forever. Edward Bernays Guerrilla marketing Photo op Media circus Media prank Stunting (broadcasting) Viral marketing Pseudo-event "Austin A40 Sports"...
    7 KB (646 words) - 06:52, 6 December 2023
  • Thumbnail for Promotional merchandise
    purchase), and as bonus items in shipped orders. They are often used in guerrilla marketing campaigns. The first known promotional products in the United States...
    19 KB (2,337 words) - 00:13, 28 June 2024
  • series were released on February 2, 2024, on Prime Video. A series of guerrilla marketing stunts were used to promote the series. On January 19, 2024, a pair...
    30 KB (1,417 words) - 03:53, 14 August 2024
  • Horowitz, a green marketer for over 30 years and primary author of Guerrilla marketing Goes Green states that to market effectively, green businesses need...
    32 KB (3,844 words) - 18:08, 11 July 2024
  • Thumbnail for Gail Porter
    Porter was projected on the Houses of Parliament in 1999 as part of a guerrilla marketing campaign, and accompanied it with a message to vote for her in the...
    18 KB (1,755 words) - 10:01, 8 July 2024
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    Flyposting (category Marketing techniques)
    Flyposting (also known as bill posting) is a guerrilla marketing tactic where advertising posters are put up. In the United States, these posters are...
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  • for an independent horror film. To promote the film, Neon utilized guerrilla marketing tactics similar to those that led to the box office success of The...
    30 KB (2,631 words) - 18:18, 8 August 2024
  • cream sandwich, which he introduced to New York City in 1982 with a guerrilla marketing campaign. Richard Edmund LaMotta was born on May 20, 1942, in Brooklyn...
    5 KB (483 words) - 06:51, 1 May 2024
  • under the working title Peter. Vogel initially hoped to conduct a guerrilla marketing campaign for the film, in which VHS tapes of the film would be placed...
    10 KB (1,023 words) - 16:35, 12 August 2024
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    Tissue-pack marketing (ティッシュ配り, Tisshukubari) is a type of guerrilla marketing that attaches advertisements to portable facial tissue packages to move...
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  • position. Flanking marketing warfare strategies - They operate in areas of little importance to the competitor. Guerrilla marketing warfare strategies...
    19 KB (2,547 words) - 22:22, 22 May 2024
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    Central Cee launched the streetwear brand Syna World. The brand's guerrilla marketing techniques have been compared to fellow UK brands such as Corteiz...
    39 KB (3,388 words) - 07:39, 30 July 2024
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    and marketing strategies accordingly; it plans to increase awareness of its brand among men. The company has been stated to use "holistic guerrilla marketing"...
    33 KB (2,955 words) - 05:27, 15 August 2024
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    Berdovsky and Sean Stevens, these devices were part of a nationwide guerrilla marketing advertising campaign for Aqua Teen Hunger Force Colon Movie Film...
    51 KB (5,417 words) - 16:08, 3 August 2024
  • Also known as guerrilla marketing or ambush marketing, attack marketing is a form of marketing that incorporates a series of creative and strategic techniques...
    11 KB (1,261 words) - 14:50, 20 September 2023