Amisha Sethi

Amisha Sethi
Amisha Sethi (2020)
Amisha Sethi (2020)
Born (1980-08-30) 30 August 1980 (age 44)
Rajkot, Gujarat, India
OccupationAuthor
NationalityIndian
Notable awardsMrs. Glamorous
2019 Bengaluru winner

Amisha Sethi is an Indian author, philanthropist, business leader, actress and a model.[1] She was crowned the winner of Haut Monde Mrs. India Worldwide 2021.[2] Her novel, It Doesn't Hurt To Be Nice,[3] was published by Shristi Publishers in 2015.[4] She acted in the 2022 short film Dronacharya released on Disney+Hotstar and MX Player.[5][6]

Personal life

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She won the title of Mrs. Glamorous 2019, Bengaluru, and is crowned Haut Monde Mrs. India Worldwide 2021.[7][1][8][9]

Education

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Sethi pursued a bachelor's degree in Science from University of Delhi and a Masters in Business Administration from Amity Business School in 2002. She is also an executive scholar in Marketing and Sales Management from Kellogg School of Management,[10] Northwestern University, USA.

Professional life

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Sethi has been a Marketing and Business Leader[11] in Brand Marketing, Strategy and International Consumer Marketing.[12] She has held the position of CMO global with a start-up based in Vancouver in 2014. She was the Chief Commercial Officer[13] at AirAsia[14] in 2013[15][16] and the Director of Brand Marketing Asia[17] at BlackBerry.[18] She worked at BlackBerry[19] from 2006 to 2013.[20] She has also worked at Airtel from 2002 to 2006. She is the Chief Awareness Officer at Black Lotus, a meditation app and was the ex Vice President of Global Marketing at Locus Inc.

She has won number of awards and recognition[21] for her endeavours in Marketing[22] and Business in the Asia Pacific region.

Book

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Sethi is the author of the book It Doesn't Hurt To Be Nice, released in September 2015.[23] and talks about rediscovering life, with comedy, drama, and spirituality. It is a story of a young girl and her hilarious, dramatic and enthralling experiences to understand the ultimate purpose of her life, which is – to be a better human with each passing day. The book has received appreciation and commendation across the country.[24]

The book has been released by Srishti Publishers[25] and was a platform to share the cause of kindness and generosity she believes in.[26]

Awards

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  • Recognized as the "Young Women Rising Star" at the World Women Leadership Congress 2014
  • The Asia Pacific Young Women Achievers Award in 2013, Dubai[27]
  • Featured as the Top 50 Most Talented Brand Leaders of India by India greatest/CMO council in 2012[28][29]
  • "Youth Achievers Award" 2012, by CMO council and CNBC for her work in Marketing and brand strategy at BlackBerry
  • Indira Marketing Excellence Award 2013
  • Received the "Women Leadership Award in Corporate excellence" 2015 by Amity Business School[30]

See also

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References

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  1. ^ a b "Amisha Sethi's pursuit of happiness". The Hindu. Retrieved 5 August 2015.
  2. ^ Desk, IBT Entertainment (27 October 2021). "Amisha Sethi crowned as Haut Monde Mrs. India Worldwide 2021 Winner". www.ibtimes.co.in. Retrieved 11 December 2021. {{cite web}}: |last= has generic name (help)
  3. ^ "Amisha Sethi's Book Launch "It Doesn't Hurt to Be Nice"". view7media.com. Archived from the original on 6 October 2017. Retrieved 12 September 2015.{{cite news}}: CS1 maint: unfit URL (link)
  4. ^ "Debut Author Amisha Sethi's Spiritual Dramedy Opens Pre Orders 'Online'". businesswireindia.com. Retrieved 7 August 2015.
  5. ^ "Dronacharya". Disney+ Hotstar. Retrieved 6 December 2022.
  6. ^ "Amisha Sethi". IMDb. Retrieved 6 December 2022.
  7. ^ "Catching up with the multi-talented Amisha Sethi!". This Week India. 21 May 2021. Retrieved 1 September 2021.
  8. ^ "Meet Amisha Sethi – Haut Monde Mrs. India Worldwide 2020 Finalist". DNM. Retrieved 6 September 2021.
  9. ^ ""Haut Monde Mrs India Worldwide: ప్రతిభా షా"". Saakshi. 30 October 2021.
  10. ^ "Debut Author Amisha Sethi's Spiritual Dramedy Opens Pre Orders 'Online'". chennaionline.com. Archived from the original on 22 November 2015. Retrieved 11 August 2015.
  11. ^ "10 ways to get ahead". India Today. Retrieved 16 September 2013.
  12. ^ "AirAsia India appoints telecom marketer Amisha Sethi as CCO". The hindu. Retrieved 9 July 2013.
  13. ^ "AirAsia India appoints telecom marketer Amisha Sethi as CCO". The Times of India. Retrieved 9 July 2013.
  14. ^ "AirAsia India appoints telecom marketer Amisha Sethi as CCO". The Hindu. Retrieved 10 July 2013.
  15. ^ Mitra, Moinak (20 September 2013). "How Team Air Asia led by Mittu Chandilya is readying for take off". The Economic Times. ISSN 0013-0389. Retrieved 23 June 2023.
  16. ^ "Amisha Sethi named as Chief Commercial Officer for AirAsia India". airasia.com. Retrieved 9 July 2013.
  17. ^ "AirAsia India names Amisha Sethi chief commercial officer". livemint.com. Retrieved 9 July 2013.
  18. ^ "Digital Marketing: Create a canvas and let your consumers paint the success". mynewsdesk.com. Archived from the original on 2 April 2013. Retrieved 28 March 2013.
  19. ^ "BlackBerry: It's all about Action". Tivarati.com. Retrieved 8 August 2012.[permanent dead link]
  20. ^ "BlackBerry passes on its message through CCD outlets". eventfaqs.com. Retrieved 15 June 2011.[permanent dead link]
  21. ^ "BlackBerry's new manifesto: 'Action starts here'". campaignindia.in. Archived from the original on 4 March 2016. Retrieved 21 October 2015.
  22. ^ "AirAsia India appoints telecom marketer Amisha Sethi as CCO". wn.com. Retrieved 10 July 2013.
  23. ^ "Debut Author Amisha Sethi's Spiritual Dramedy Opens Pre Orders 'Online'". The Telegraph. Kolkota. Archived from the original on 4 March 2016. Retrieved 7 August 2015.
  24. ^ "It Doesn't Hurt To Be Nice – Book Review". stareyedreviewer.blogspot.in/. Retrieved 15 September 2015.
  25. ^ "It Doesn't Hurt To Be Nice: Amisha Sethi". bookmarkks.blogspot.com/. Retrieved 8 September 2015.
  26. ^ "Book Review: It Doesn't Hurt to Be Nice". thetalespensieve.com. Archived from the original on 2 October 2015. Retrieved 21 September 2015.
  27. ^ "Asian Woman Leadership Awards". 6 October 2015. Archived from the original on 21 September 2015. Retrieved 21 October 2015.
  28. ^ "Brand Leadership Awards 2011". Archived from the original on 5 March 2016. Retrieved 12 April 2011.
  29. ^ "50 MOST TALENTED CMO'S OF INDIA 2014". world marketing congress. Archived from the original on 27 June 2019. Retrieved 21 October 2015.
  30. ^ "Amity honors eminent Women Achievers during the celebrations of International Women's Day". amity.edu. Retrieved 11 March 2015.
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