Blue Band (brand)

Blue Band
Product typePrivate
Owner
MarketsInternational
Previous ownersUnilever

Blue Band (known as Rama in Poland, Germany, Hungary, Slovenia, Croatia and Czech Republic) is a brand of margarine, cheese spreads, and vegetable fat spreads.[1] Originally a Dutch brand developed by Van den Bergh[2] it remains widely available in Germany, where it has been sold since 1924. It is produced by Flora Food Group except in southern Africa, and by Remgro-owned Siqalo Foods in southern Africa.

History

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Blue Band was developed as a premium quality margarine.[3]

References

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  1. ^ "Blue Band, Rama | Brands in action | Unilever Global". Archived from the original on 2022-04-04. Retrieved 2014-01-23.
  2. ^ "Maypole Dairies".
  3. ^ Jones, Geoffrey (2005). Renewing Unilever : Transformation and Tradition. Oxford University Press. p. 122. ISBN 978-0-19-155638-8.
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