CNBC Brazil also know as Times Brasil CNBC, is a Brazilian news-based pay television channel and news website planned to be launched in November 2024. Is the first local franchise of CNBC in South America, and will be headquartered in São Paulo.[1][2]
Programs will be aired 24 hours daily with 15 hours live, via digital terrestrial TV networks, pay TV providers and live streaming services in Brazil. The channel is owned by the Brazilian entrepreneur Douglas Tavolaro through Times Brasil in partnership with Attention Economics of the United Kingdom, in collaboration with Comcast's NBCUniversal. Tavolaro is also founder of CNN Brazil, the main rival channel of CNBC in the country.[3][4]
The editorial line and programming of CNBC Brazil will also focus on political and daily life news, in addition to bringing specific programs such as the Brazilian versions of Shark Tank and The Apprentice, in a different approach from the business only programming of the original American channel.[5]