Child and Family Wellness

This article has multiple issues. Please help improve it or discuss these issues on the talk page. (Learn how and when to remove these messages) The topic of this article may not meet Wikipedia's notability guidelines for companies and organizations. Please help to demonstrate the notability of the topic by citing reliable secondary sources that are independent of the topic and provide significant coverage of it beyond a mere trivial mention. If notability cannot be shown, the article is likely to be merged, redirected, or deleted. Find sources: "Child and Family Wellness" – news · newspapers · books · scholar · JSTOR (May 2015) (Learn how and when to remove this message) This article needs additional citations for verification. Please help improve this article by adding citations to reliable sources. Unsourced material may be challenged and removed. Find sources: "Child and Family Wellness" – news · newspapers · books · scholar · JSTOR (May 2015) (Learn how and when to remove this message) (Learn how and when to remove this message)

Child and Family Wellness shops (CFW Shops ) is a social entrepreneurship project to deliver franchise pharmacy chains to developing countries. The franchise is run by locally trained health care entrepreneurs. The franchisee is self-motivated to run the business with a goal to serve the poor. Current franchise locations are concentrated in Kenya, but goals are to set up franchises all over Africa. Entrepreneurs are required to pay a $300 franchise fee to open their first franchise. The central office offers business training, marketing, medicine transportation and micro loans to get the shops outfitted with medicine. Over a million patients have been served with the CFW shops franchise, however, this million is only a fraction of patients requiring medication in developing countries. CFW shops was created in response to a publication that 25000 children die each day in the world due to lack of access to medication. CFW distribution system of franchising established strict rules of consistency and quality in an effort to boycott the counterfeit medication market. Most of the stores have a trained nurse on staff. CFW shops do not distribute antiretroviral drugs. CFW shops focus on widespread but cheaper options to treat diseases like malaria. Some of the CFW nurses make house calls and assist patients in their social life. The CFW franchisee is for profit while the franchisor a not-for-profit organization funded by charitable donations. In an effort to popularize the CFW brand, the CFW shops also conduct free medical screening and demonstrate water purification techniques for the community. Since the CFW is part NGO, part commercial franchise, charitable donations will go to a separate account that will pay directly for treatment at the stores. CFW is a typical example of using franchising as a social tool.^[4]