Fred Meyer

Fred Meyer Inc.
Company typeSubsidiary
IndustryRetail
Founded1922; 102 years ago (1922), in Portland, Oregon, U.S.
FounderFred G. Meyer
HeadquartersPortland, Oregon
Number of locations
130 (2021)
Areas served
Washington, Oregon, Idaho and Alaska
Key people
Dennis Gibson (president)
ProductsGrocery, drugstore, bank, clothing, jewelry, home decor, home improvement, garden, electronics, restaurant, shoes, sporting goods and toys
RevenueUS$ 4.897 billion
ParentKohlberg Kravis Roberts (1981–1998)
Kroger (1998–present)
Websitewww.fredmeyer.com

Fred Meyer is an American chain of hypermarket superstores founded in 1922 in Portland, Oregon, United States, by Fred G. Meyer. The stores operate in the northwest U.S., with locations in Oregon, Washington, Idaho, and Alaska. The company was acquired by Kroger in 1998, though the stores are still branded Fred Meyer. The chain was one of the first in the United States to promote one-stop shopping,[1] eventually combining a complete grocery supermarket with a drugstore, bank, clothing, jewelry, home decor, home improvement, garden, electronics, restaurant, shoes, sporting goods, and toys. The Fred Meyer division is headquartered in Portland.

Fred Meyer is the parent company of Fred Meyer Jewelers.

History

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A Fred Meyer store in the 1990s.

1920s–1950s: beginnings

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In 1922, the first Fred Meyer store opened in Portland at the corner of SW 5th Ave & Yamhill Dr. The store combined separate shops under one roof such as meat, produce, cheese, and other merchandise. Meyer's vision was to give customers more reasons to shop in his store than in any other.[2]

The first suburban one-stop shopping center opened in 1931 in the Hollywood District of Portland,[3] a neighborhood he deliberately chose through an application of market research: he would pay customers' overtime parking tickets that they incurred while shopping at his downtown store, just to obtain their home addresses.[4] The store's innovations included a grocery store alongside a drugstore plus home products, off-street parking, gas station, and eventually, clothing. Fred G. Meyer would base store locations on planned highway construction.[3]

In 1951, the Fred Meyer Company built a large warehouse near Providence Portland Medical Center in Laurelhurst, despite complaints and controversy from neighbors and the city council.[3] Neighbors did not want large truck volume in their city, but the area was already zoned for industrial and commercial east of 44th Avenue.[3] The huge warehouse was built to the detriment of the Banfield Expressway, built in Sullivan's Gulch less than five years later.[3] The warehouse had to be condemned and partially destroyed for the freeway, with the state highway commission selling the remaining sections to the Bemis Company.[3] The Fred Meyer Company moved to Swan Island on land formerly occupied by wartime housing for Kaiser Shipyards.[3]

1960s–1970s: first acquisitions and founder's death

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Previous Fred Meyer logos

In the 1960s, Fred Meyer entered the Seattle market by acquiring Seattle-based Marketime Drugs. Fred Meyer also acquired a Spokane-based grocery wholesaler, The Roundup Company. Roundup owned no stores in Spokane but owned Kalispell, Montana-based B&B stores in northwest Montana and Consumer Warehouse Foods in Soap Lake, Washington.

By March 1968, Fred Meyer, Inc., was operating in four states—Oregon, Washington, Idaho, and Montana—and had 48 retail stores.[5]

In 1973, Fred Meyer acquired all five Oregon stores of the Valu-Mart discount chain (formerly known as Villa-Mart in Oregon) from its parent company, Seattle-based Weisfield's, Inc.[6] The following year, Weisfield's leased its remaining stores (renamed "Leslie's"),[7] in 1975.[8] According to an article published in the business section of The Seattle Times on August 10, 1975, Fred Meyer signed long-term leases with most of the 21 Weisfield's-owned stores (Tacoma and Everett locations were not acquired). Some of the properties may have been purchased by Fred Meyer at the time in the Oregon market but Weisfield's maintained existing leases on properties in the Seattle/Tacoma market since leases for the grocery sections (leased to Associated Grocers in 1973) and other smaller businesses within the stores were kept. Kroger acquired these properties from Weisfield during the 1990s and 2000s. Some of these properties such as the Greenwood and Midway locations were demolished to rebuild the locations. In 1975, Fred Meyer opened its first stores in Alaska as a result of acquiring Leslie's/Valu-Mart and changed the Leslie's/Valu-Mart stores to the Fred Meyer banner. As Fred Meyer became better known in the Seattle area, the Marketime Drug chain became known as Fred Meyer-Marketime. While Fred Meyer was building new stores in Washington state some smaller discount stores in the state would lease a portion of their stores to Fred Meyer as well such as The Hi-Ho Shopping Center in Puyallup and the Yard Birds Shopping Center in Centralia.

In January 1976, as part of a pressure campaign to support the eight-lane design of I-205, Fred G. Meyer announced plans to build a Fred Meyer store and motel in the Gateway area.[9]

In 1977, Marketime was renamed Fred Meyer. In the mid-1980s, the northwest Montana B&B stores also acquired the Fred Meyer name.

On September 2, 1978, Fred G. Meyer died at the age of 92. Until his death, Meyer continued to play an active role in the day-to-day operation of his company. Also in 1978, Fortune placed Fred Meyer as the 45th largest retail company by sales.[3] The chain had over $1 billion in sales in 1979.[3]

1980s–1990s: additional expansion and California retreat

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Grand Central stores were acquired by Fred Meyer in 1984

In 1981, the company was purchased by Kohlberg Kravis Roberts in what was one of KKR's first major leveraged buyouts.[10][11] As of May 1988, the chain had 99 stores in six states.[12]

In 1984, Fred Meyer acquired Grand Central of Salt Lake City, Utah. The Grand Central stores in Utah and Idaho were converted to Fred Meyer stores, although most did not receive full supermarket departments until the mid-1990s.

Packaged food aisles at the Fred Meyer location at Interstate Avenue and Lombard Street in Portland (Store #701-00150).

In the 1990s Fred Meyer expanded into California by opening a store in Chico. Plans had been made to open a store in Redding and expand into Sacramento with several sites having been acquired. Eventually, the Chico location was closed and sold, and the Sacramento sites sold; the Redding site eventually became a Wal-Mart store in 1996.

In 1997, Fred Meyer acquired Smith's Food and Drug of Salt Lake City, though both companies maintained separate operations. The same year, Fred Meyer acquired Ralphs of Los Angeles, California, and QFC of Seattle. Both acquisitions also maintained separate operations with Fred Meyer as the holding company. In that fast string of mergers, Fred Meyer quickly became the nation's fifth largest food and drug store operator.

In 1997, Fred Meyer converted its Columbia Falls and Kalispell stores in Montana into Smith's Food & Drug Stores and closed its Polson location. In 2001, the Kalispell store was demolished and replaced with a newer Smith's location adjacent to the older, obsolete store. The Columbia Falls store retained the Fred Meyer decor (with Smith's logos over the old Fred Meyer logos) but only contained a grocery department, with none of the other departments or product offerings.

In 1998, Fred Meyer was acquired by Kroger of Cincinnati, Ohio.[13] Before the acquisition, it traded on the New York Stock Exchange under the ticker symbol FMY.

2000s–2010s: Fred Meyer as a Kroger subsidiary

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In 2000, the Arizona Fred Meyer stores, all of which were formerly Smith's stores that Fred Meyer acquired in the Smith's merger, were rebranded as Fry's Marketplace.

A Fred Meyer fuel station in Eugene, Oregon

In 2004, Smith's Food and Drug assumed the operations of the Utah Fred Meyer stores, which were rebranded as Smith's Marketplace. Also, since the acquisition of the Fred Meyer Company, Kroger has been unifying standards across the company, adopting many of the Fred Meyer store standards, and implementing their own standards to the Fred Meyer stores. Kroger and Fred Meyer stores are slowly becoming more similar in management and merchandising.

Additionally, one Fred Meyer in Seattle in the Capitol Hill neighborhood merged its operations with QFC which had a grocery store across the street from the Broadway Market. This particular Fred Meyer, probably the smallest one in the chain, had only personal care and home health items, along with general merchandise, but no food or apparel. This store is now a QFC Marketplace, the only one of its kind, but it is not signed as such.

In July 2010, Fred Meyer announced it would no longer offer plastic bags at any of its 10 Portland stores. It was the largest retail chain in the Portland metropolitan area to adopt such a policy[14] prior to the City of Portland banning the use of plastic bags in October 2011.[15]

In March 2018, Fred Meyer dropped guns and ammunition from product offering. Shortly before the discontinuation, it limited the sale to 21 and over.[16][17]

References

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  1. ^ "The Fred Meyer Story". The Oregon Encyclopedia. Oregon Historical Society. Archived from the original on November 28, 2018. Retrieved November 28, 2018.
  2. ^ "History of Fred Meyer". Fred Meyer. Archived from the original on Jun 11, 2023.
  3. ^ a b c d e f g h i MacColl, E. Kimbark (1979). The Growth of a City: Power and Politics in Portland, Oregon 1915-1950. Portland, Oregon: The Georgian Press. ISBN 0-9603408-1-5.
  4. ^ Barnard, Jeff (1998-10-20). "Fred Meyer's: A Oregon Icon". AP News. Archived from the original on 2020-07-31. Retrieved 2018-10-03.
  5. ^ "Fred Meyer Sales Climb". The Oregonian, March 24, 1968; section 3, p. 11.
  6. ^ "Five Valu-Mart stores sold to Fred Meyer by Weisfield's". (May 15, 1973). The Oregonian, p. 15.
  7. ^ Seattle Times, May 14, 1973,
  8. ^ "Pay Less gets store". (September 18, 1975). The Oregonian, p. D7.
  9. ^ Sorensen, Donald J. (January 20, 1976). "Meyer ties Gateway plans, I-205". The Oregonian. p. A1.
  10. ^ Kohlberg Kravis Roberts & Co. Company History. Funding Universe. Retrieved December 10. 2014.
  11. ^ MacKenzie, Bill (April 24, 1988). "Retired Fred Meyer chairman [Oran B. Robertson] recounts career". The Sunday Oregonian. p. E1.
  12. ^ Nokes, Gregory R. (May 1, 1988). "Store chain's founder started with little capital, no formal education". The Sunday Oregonian. p. L1.
  13. ^ "Kroger to Buy Fred Meyer, Creating Country's Biggest Grocer (Published 1998)". 1998-10-20. Retrieved 2023-08-06.
  14. ^ Gunderson, Laura (July 21, 2010). "Fred Meyer drops plastic bags at Portland stores". The Oregonian. p. 1. Retrieved 2010-07-29.
  15. ^ "Portland adopts ban on plastic bags that takes effect Oct. 15". The Oregonian. July 21, 2011.
  16. ^ "Fred Meyer phases out the sale of firearms and ammunition". krem.com. 2018-03-16. Retrieved 2023-08-06.
  17. ^ "Superstore chain Fred Meyer to stop selling guns, ammunition". ABC News. The Associated Press. 17 March 2018. Retrieved 23 March 2018.
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Media related to Fred Meyer at Wikimedia Commons