Lite AC

Lite AC
TypeRadio network
Country
Programming
FormatSoft adult contemporary
Ownership
OwnerWestwood One
History
Launch dateJuly 11, 2016 (2016-07-11)[1]
Coverage
AvailabilityNational

Lite AC is a 24-hour soft adult contemporary music format produced by Westwood One.

Vice President/Contemporary Formats Cheri Marquardt and Director of Operations Jonathan Steele will program the format. Core artists include Billy Joel, Celine Dion, Chicago, Elton John, Fleetwood Mac and Hall and Oates. Westwood One President of Programming Kirk Stirland said affiliates wanted a softer alternative to the more upbeat AC format, and that Lite AC would be positioned between Adult Standards and AC.[1]

References

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  1. ^ a b "Westwood One Launches Lite AC Format". All Access. June 16, 2016. Retrieved June 24, 2016.
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Official website