Saghira

Saghira
Saghira Logo in Arabic.

First appearance2007
Created bySaghira SARL
In-universe information
GenderFemale

Saghira (Arabic for little girl) is a Muslim doll that was created as an alternative to other mainstream dolls which usually are made in western countries. Saghira is now a 17 and half inch doll that is available in North Africa, parts of Europe and the Middle East.

Manufacturer

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Saghira was created by a Moroccan[1] manufacturer SAGHIRA SARL between the years 2005 and 2006 and started selling in the Morocco market in January 2007.

Models

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Saghira now offers just one model, a decision made by the company to streamline its marketing efforts. Previously, Saghira was available under various model names, including Amira (Princess), Doaa (Prayer), Aya, Abir, Ahd, Shada, Nada, Dahab, Najma, and Nour. However, due to marketing challenges, the company opted to focus solely on its core model. There is a possibility that these previous models may be reintroduced in the future as Saghira establishes itself further in the market.

Attire and accessories

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Saghira's attire collection comprises a blend of authentic traditional clothing and Western garments. Each model, except for the Western versions, is accompanied by doll accessories inspired by items commonly found in Arabic and Muslim households. Saghira is available in both veiled and unveiled versions. Unveiled models typically depict Saghira in domestic or familial settings.

See also

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References

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  1. ^ "Barbie at 60, and how she made her mark on the Arab world". Arab News. 2019-01-05. Retrieved 2023-12-28.
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