TV 4 (Estonian TV channel)

TV4
CountryEstonia
Broadcast areaEstonia
HeadquartersTallinn, Estonia
Ownership
OwnerToomas Lepp
History
LaunchedNovember 2007
Closed30 November 2009
Former namesKalev Sport

TV4 is an Estonian sports channel, formerly owned Kalev Media and named Kalev Sport.[1] Kalev Sport was launched in late 2007, offering viewers various sporting events, both domestic and international.[1] TV4 was founded by Starman as a commercial-free channel in 2008. The two competing channels, Kanal 2 and TV3, saw it as a marketing strategy for Starman and, as consequence of that and its limited coverage, the potential audience was very low.[2] It was renamed into TV4 and changed its owner after Kalev Media's bankruptcy. The new owner of the channel became Toomas Lepp. TV4 shows included English Premier League, motocross, Estonian club football, volleyball, and basketball. They also broadcast some Baltic Basketball league games. The channel closed at the end of March 2009 due to high losses.[3][4]

References

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  1. ^ a b Sportnet (13 March 2009). "Kalev Sport toob Inglise jalgpalli tagasi". Eesti Päevaleht (in Estonian). Retrieved 20 January 2022.
  2. ^ "TV3 ja Kanal2 meelest on Neljas TV pigem Starmani marketing kui telekanal" Äripäev, 8 February 2008
  3. ^ "Telekanal Neljas lõpetab saadete edastamise" Eesti Päevaleht, 28 March 2009
  4. ^ "Telekanal Neljas lõpetab märtsi lõpus" Postimees, 23 March 2009

Sources

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