Tata Cliq

Tata CLiQ
Type of business	Private
Type of site	E-commerce; Fashion; Marketplace;
Available in	English, Hindi
Founded	27 May 2016; 8 years ago
Headquarters	Mumbai, Maharashtra, India
Area served	India
Owner	Tata Digital
Key people	Gopal Asthana ; (CEO)
Industry	E-commerce; Internet; Retail; Luxury Retail;
Services	Online shopping
Parent	Tata Unistore Limited
URL	www.tatacliq.com
Advertising	No
Commercial	Yes
Registration	Required
Current status	Active
Native client(s) on	Android; iOS

Tata CLiQ (stylised as TΛTΛ CLiQ) is an Indian e-commerce company based in Mumbai, India.^[2] It is owned by Tata Digital, under the Tata Group.^[3] Tata CLiQ operates in categories such as Fashion, Footwear, and Accessories. Tata Group's E-commerce platform, Tata CLiQ, also launched a premium and luxury fashion and lifestyle destination, Tata CLiQ Luxury, and it houses a wide range of apparel and accessories for men and women by luxury and bridge-to-luxury brands.

On Feb19 2024, Tata CLiQ Luxury launched the ReLoved Store, which primarily serves used luxury watches^[4]

On May 24, 2017, Tata CLiQ collaborated with American clothing brand Brooks Brothers.^[5]

History

Tata CLiQ was launched on 27 May 2016.^[6] It tied up with Genesis Luxury Fashion to sell international luxury brands^[7] and partnered with Adobe for digital shopping.^[8] It launched Tata CLiQ Luxury, a luxury fashion and lifestyle venture, in December 2016.^[9]^[10] In mid-2022, Tata CLiQ exited its consumer electronics business, with the division being integrated with Croma, Tata’s flagship consumer electronics retail chain.^[11]

Business Model

TataCLiQ has an omni-channel marketplace model.

Tata CLiQ is the flagship digital commerce initiative of the Tata Group, the India-headquartered global conglomerate with over US$100 billion in annual revenue.^{[citation needed]}