KSWV

KSWV
Frequency810 kHz
BrandingClassic Hits KSWV
Programming
FormatClassic Hits
Ownership
Owner
  • Celina Gonzales
  • (GCBendito 4 LLC)
History
First air date
1966; 59 years ago (1966) (as KAFE)
Former call signs
KAFE (1966–1987)
KMIK (1987–1991)
Technical information[1]
Licensing authority
FCC
Facility ID36194
ClassD
Power5,000 watts (day)
10 watts (night)
Transmitter coordinates
35°42′5″N 105°57′58″W / 35.70139°N 105.96611°W / 35.70139; -105.96611
Translator(s)99.9 K260CT (Santa Fe)
Links
Public license information
WebcastListen Live
WebsiteSantaFeToday.com/kswv

KSWV (810 AM) is a commercial radio station broadcasting a classic hits format featuring music from the 1960s, 70s and 80s. It is licensed to Santa Fe, New Mexico, and is owned by Celina Gonzales, through licensee GCBendito 4 LLC.[2] Some hours it also plays New Mexico music. The studios and offices are co-located with the publication Santa Fe Today on Taos Street in Santa Fe.

By day, KSWV is powered at 5,000 watts, with a non-directional signal that extends into Albuquerque. But 810 AM is a United States clear-channel frequency. To avoid interference, at night KSWV must greatly reduce power to 10 watts to protect the skywave signals of the Class A stations KSFO in San Francisco and WGY in Schenectady. The transmitter is off Buckman Road in Santa Fe. Programming is also heard on 250-watt FM translator K260CT at 99.9 MHz in Santa Fe.

History

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The station went on the air as KAFE in 1966; 59 years ago (1966). It later became KMIK on July 22, 1987.

In 1991, the KMIK was acquired by George Abrán Gonzales, who has served as the mayor of Santa Fe from 1968 to 1972.[3] Gonzalez changed the station's call sign to KSWV (Que Suave) on November 11, 1991.[4][3] He operated the station with his four sons.[3]

On February 17, 2016 a construction permit was granted by the FCC to move translator K294BS out of Hereford, Texas to Santa Fe, New Mexico to rebroadcast KSWV at 99.9 MHz giving the station a 250 watt FM signal.[5] La Voz Broadcasting had purchased the translator from Educational Media Foundation in January 2016.[6] A license for the translator at the new frequency and community of license as K260CT was issued on September 30, 2016.

Effective November 22, 2017, the licenses for KSWV and translator K260CT were transferred from La Voz Broadcasting to GCBendito 4 LLC; both entities are owned by Celina Gonzales.

In early 2019 the station changed formats from Spanish variety to classic hits.

References

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  1. ^ "Facility Technical Data for KSWV". Licensing and Management System. Federal Communications Commission.
  2. ^ "KSWV Facility Record". United States Federal Communications Commission, audio division.
  3. ^ a b c "Santa Fe mayor's father, George Gonzales — a former mayor — dies". The Santa Fe New Mexican. March 24, 2015. Retrieved July 3, 2015.
  4. ^ "KSWV Call Sign History". United States Federal Communications Commission, audio division.
  5. ^ "CDBS Print". licensing.fcc.gov.
  6. ^ "CDBS Print". licensing.fcc.gov.
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